DJXHack 2025 was an inspiring hackathon organized by DJX Labs, attracting students and professionals from across institutions. Out of many applicants, 30 XR enthusiasts were shortlisted to participate and showcase innovative ideas in extended reality (XR). I had the honor of being invited as a speaker, where I shared my thoughts on how AI is fostering artificial sense in the XR world. Grateful to be a part of such an impactful event.

The era of isolated development and secret-keeping innovation is fading. In the past, companies, individuals could thrive by becoming subject matter experts within their own walls. However, the rise of generative AI, fueled by shared knowledge, has changed the game. AI can now imagine and generate solutions faster than ever. The future belongs to those who embrace openness, collaboration, and shared learning. Expertise alone isn’t enough. Today, success hinges on building strong networks, fostering partnerships, and collaborating within communities.

Generative AI is revolutionizing content generation across various mediums, disrupting traditional methods in text, images, art, movies, and music creation. XR (Extended Reality) is also undergoing this transformation. In a previous article, Raju Kandaswamy and I discussed how AI aids in generating content for XR, meeting the dynamic needs of XR and the metaverse. We highlighted content management as a key challenge in XR and metaverse adoption. While generative AI methods offer some solutions, the significant hurdle of content optimization remains.